Sample mockups.
Social media posts of Keyser's Kitchen merchandise.
This project involved creating a personalized logo for a brand-affiliated chef who is part of the Blackstone Griddle Crew, a group of content creators and chefs known for showcasing griddle-based recipes and outdoor cooking techniques. The logo needed to reflect both the chef's unique personality and their connection to the Blackstone brand. The goals for this project included creating a custom mark that felt aligned with Blackstone's outdoor aesthetic, designing with flexibility across digital and print media, and highlighting the chef's culinary skill and content creation.